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What will make Twitter a billion-dollar business in 12-24 months.
Imagine if every 10th, 20th, or 100th tweet was an advertisement. Would that be so horrible? No, not at all. "your free Twitter account is brought to you by Apple's iPhone" would be perfectly acceptable to users and advertisers on the web. These ads will get solid click through if targeted well.... also they could be display/visual ads that really "pop" off the page since Twitter pages are text based (as opposed to say Flickr where the graphical ads would compete with the photos). (read full story at: calacanis.com)
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